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I am a strategic foresight specialist with expertise in spirits and contemporary art.

Mycelium Creative Studio

Recent Works

MCS facilitates and implements customised strategic foresight projects and research in France and in Germany.

Offerings:

  • Desk and field research/ Economic intelligence
  • Strategic foresight results communication
  • Concept and implementation of foresight projects/research
  • Facilitation and moderation of strategic scenarios workshops as well as trend mapping workshop
www.beveragebureau.de

LEADING STRATEGIC FORESIGHT RESEARCH WITH BIG

Leading strategic foresight research

  • Foresight
  • Spirits
  • Pernod Ricard
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With BIG (Breakthrough Innovation Group by Pernod Ricard), for example, we conducted various long-term researches on societal changes like female empowerment or distant togetherness, mixing desk, visual as well as field research (strategic watch, sociological approach, in-depth interviews, trend tours organization in influential cities worldwide, focus group analysis) from defining scope to analyzing results, as well as drawing insights in line with their strategic goals.

CO-CONSTRUCTING FUTURE SCENARIO WITH FONDATION RICARD

  • Foresight
  • Spirits
  • Pernod Ricard
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We worked, for example, with Fondation Ricard to rethink their relationship to the holding in remaining relevant for its primary audience through scenario workshops that allowed to actively lay out and addressed what was at stake in order to move forward, articulating what/how contemporary artists can bring to the brand.

CREATING INTERNATIONAL STRATEGIC FORESIGHT NETWORKS FOR SPACEIBLES by CNES

  • Foresight
  • Spirits
  • Pernod Ricard
Foresight is often practiced within companies at a national level. But what if a company need strategic foresight to work across nations, what if an institution decided to open up its practices to members from another country? Mycelium will help define and identify relevant partners and methods to make the endeavor mutually beneficial. For Space’ibles, a think tank created by CNES in 2017, we were commissioned to identify the conditions under which it could gradually open up to German strategic foresight practitioners. It became a joint foresight initiative for Space in 2021.

Working with:

I define myself as a neo generalist. Being a generalist today is a new form of knowledge brokering.

“In a historical context, clusters of knowledge formed around a craft or discipline have played a major role in the development of societies. Murano [a group of islands north of Venice, ed.) became a center for glassmaking in the 13th century when the Venetian Republic ordered glassmakers to settle on the islands, fearing that fires could destroy the inner city’s wooden buildings. It is, however, not the hoarding of knowledge that produces important innovations. It is when ideas are shared, discussed and built upon in a diverse network of individuals and organisations that breakthrough innovations happen. The invention of greenhouses, spectacles, microscopes, telescopes and the camera all depended on utilising glass in new ways. But it was not the glassmakers of Murano that came up with these innovations. They did not have the imagination, ingenuity or skills to apply their specialised knowledge to other domains. The lesson to take away, is that information spillovers depend on people who can cross boundaries, bring a broader perspective into consideration and apply existing knowledge in a different context.”

The Neo-Generalist, by Kenneth Mikkelsen and Richard Martin,
2019 (English Edition)

The Beverage Bureau

Recent Works

The BB is at the origin of the learning platform Spiritsfully and develops educational programs in/for the spirits industry, especially for fairs and trade shows as well as offering creative content, trends and forecasting workshops.
Offerings:
  • Concept and implementation of conferences, master classes, seminars, podcasts, etc. for private companies and trade shows
  • Training and education in the fabrication of spirits
  • Events conception and implementation such as pop-up store or fairs or other bespoke formats
  • Trendmapping workshops to examine industry trends in a customized way

Working with:

TRAINING AND EDUCATING MEMBERS OF THE SPIRITS INDUSTRY WITH SPIRITSFULLY

Leading strategic foresight research

  • Foresight
  • Spirits
  • Pernod Ricard

The BB is at the origin of the unique educational platform spiritsfully.com offering free access to information about alcohol making and promoting educated drinking. Within that framework, it regularly organizes special training for staff or independent professionals such as lately a series of alcohol-free products tastings for the Berlin bartenders community.

DEVELOPPING CONFERENCE SERIES FOR CRAFT SPIRITS BERLIN

Thanks to the experience gathered via WSET Diploma Level 4 and the platform spiritsfully.com the BB offers masterclasses and tastings for trade shows. Since 2018, it annually designs and implements conference series for craftspiritsberlin.de, the leading fair in Europe for craft spirits.

DESIGNING AND IMPLEMENTING EVENTS

The BB comes up with ad hoc formats for the spirits industry, such as the first nonalcoholic pop-up store („spaeti“) in Germany in October 2020 created with nuechtern.berlin to promote nonalcoholic adults beverages in a pandemic year during which fairs couldn’t take place.

I build bridges between people, ideas, concepts. I inhabit the space between particular fields — a vulnerable position filled with precarity, yet richly rewarding and advantageous for my clients.

Art Matters

Recent Works

AM gathers the activities in contemporary art field since 2001 or in other words my work with artists, art and ideas
Offerings:
  • exhibition or discursive concepts and organisation
  • publication editing and supervision
  • research for artists
  • consulting for sale/purchases of contemporary artworks

CONCEPTUALIZING A SYMPOSIUM FOR THE GOETHE INSTITUT MINNEAPOLIS

Leading strategic foresight research

  • Foresight
  • Spirits
  • Pernod Ricard
From October 2018 to October 2019, the Goethe Pop Up Minneapolis GoetheintheSkyways.org hosted exhibitions, performances, screenings, and discussions in a vitrine-like retail space amidst an 18-kilometer-long indoor artificial gangway and pedestrian bridge network. I was asked to conclude a year and a half contemporary art exhibition program with a two-day symposium reflecting on the program bringing local and international guests into the discussion.

CO-DIRECTING THE MAGAZINE PETUNIA

Starting 2009 and for almost 10 years I was co-directing the publication Petuniamagazine.eu, an offline and online intersectional feminist art and entertainment yearly journal and event maker. Cofounded with artist Lili Reynaud Dewar and curator Dorothée Dupuis in 2009, Petunia regularly comes back with thought-provoking or controversial points of view on contemporary culture, in the form of exhibitions and conferences.

CURATING EXHIBITION AT KUNSTHALLE FRI-ART FRIBOURG

For example, Pro-Choice was a group show which took place from May to August 18th 2013 at the Kunsthalle Fribourg in Switzerland. Pro-Choice wished to absorb and reflect the myriad of strategies artists can choose to make and create work from, to show how these choices generate meaning and how artists are bound to these meanings. From the refusal to produce at all to the reproduction, theft, copy, invention of alter egos, the show questioned the affirmation of the self at the core of the production process.

Working with: Art Berlin

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Berlin

Tempelhofer Ufer 1A
10961 Berlin — Germany

Paris

74 rue de Turenne
75003 Paris — France

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